With the summer time non-ratings interval now over listed here are the shares for December 1 – February 6 for nationwide outcomes, exhibiting 9 inched forward of Seven in primetime share by simply 0.7%.
6pm – Midnight | TOTAL PEOPLE | PEOPLE 25-54 | GS 18+ |
Seven Content material | 29.3% | 29.4% | 29.2% |
9 Content material | 30.0% | 33.5% | 30.1% |
10 Content material | 13.2% | 15.8% | 13.1% |
ABC Content material | 18.8% | 14.3% | 18.4% |
SBS Content material | 8.8% | 6.9% | 9.2% |
* Though there are two additional days, Feb 7 & 8 -both gained by Seven- not represented in these numbers, TVT understands it will not change the end result of a 9 win.
Seven nevertheless led when daytime is factored in, given the intensive Sport throughout summer time.
6am – Midnight | TOTAL PEOPLE | PEOPLE 25-54 | GS 18+ |
Seven Content material | 31.9% | 32.5% | 32.3% |
9 Content material | 28.0% | 29.9% | 28.6% |
10 Content material | 12.0% | 13.6% | 12.0% |
ABC Content material | 20.6% | 18.1% | 19.1% |
SBS Content material | 7.5% | 5.9% | 8.0% |
Between 6.00am and midnight, Seven’s share was up in comparison with 2023-24 summer time.
Amongst its summer time successes have been Border-Gavaskar Trophy Take a look at Collection between Australia and India, the Large Bash League, the Australia v England Girls’s Ashes Collection, 7NEWS, Dawn, The Morning Present, Dwelling & Away, The Chase and Australian Idol.
The 5 Take a look at collection delivered 120,000 new registered customers for 7plus whereas the BBL was up 21% on final summer time and delivered BBL’s greatest broadcast viewers on Seven in 5 years.
Australian Idol is up 16% year-on-year with the launch episode up 30% on 2024.
7plus was the quickest rising business streaming platform with a 40.8% business BVOD share – up from 33.5% within the 2023-24 summer time – together with a 42.3% share in reside streaming and a 38.6% share in VOD.
Seven Chief Content material Officer, Brook Corridor, stated: “An unbelievable summer time of Take a look at cricket, the very best score BBL season ever on Seven, the most-watched information in Australia and the #1 drama collection within the nation made it a scorching summer time on Seven.
“And it’s not simply Seven that’s rising. Complete TV viewing throughout the three business networks was up about 3% throughout summer time, proving that complete TV is a robust and rising sector.
“The launch of cricket on 7plus for the primary time was embraced by all Australians and 7plus will solely get greater with the arrival of the AFL season in March and our 7plus First technique, which is able to see premium abroad exhibits debut first on 7plus,” he stated.
“Australian Idol is off to a fantastic begin and it’s just the start of a robust and constant line up of leisure exhibits on Seven in 2025, together with Farmer Needs A Spouse, Dancing With The Stars, The Voice, My Kitchen Guidelines, The 1% Membership, Stranded On Honeymoon Island, As soon as In A Lifetime and way more.”
Seven Nationwide Tv Gross sales Director, Katie Finney, stated: “Australians have been glued to their screens this summer time, with Seven connecting manufacturers to extra audiences year-on-year and complete free-to-air viewing on the rise. Complete TV stays essentially the most highly effective platform for manufacturers to have interaction audiences at scale and hook up with cultural moments.
“With our viewers momentum constructing throughout cricket, 7NEWS, Australian Idol and the extremely anticipated new period of AFL on Seven and 7plus Sport simply weeks away, there has by no means been a greater time for manufacturers to have interaction audiences on Seven.”
* Supply: Nationwide share, Dec 1 2024 – Feb 6 2025.