The 2024 OzTAM calendar 12 months got here to an in depth on Saturday* which prompted Seven to challenge a launch on its Calendar 12 months outcomes throughout the three industrial networks.

Of the three industrial networks, Seven claimed wins in Whole Folks whereas execs spruiked the efficiency and teased 2025 highlights.

2024 Calendar 12 months

Nationwide complete TV industrial shares (%): 6.00pm to midnight

Nationwide complete TV industrial shares (%): 6.00am to midnight

Seven West Media Managing Director and Chief Govt Officer, Jeff Howard, stated: “This 12 months, tens of millions of individuals related with Seven throughout broadcast and digital due to content material such because the 7NEWS, Dawn, AFL, Cricket, Farmer Desires A Spouse, Residence and Away, Australian Idol, The Voice, My Kitchen Guidelines, Higher Properties and Gardens and extra.

“Our high precedence is to construct deep connections with Australia on broadcast and 7plus, and join these folks to our valued shoppers. We try this via our market-leading information, sport and leisure content material, via our partnership with AI firm Databricks to precisely predict audiences, via 7REDiQ, and thru Phoenix, the world’s most superior complete TV buying and selling system which matches dwell on 2 March subsequent 12 months.

“Our content material line up for 2025 and improvements in expertise will make sure that Seven’s connections to Australians will develop into even stronger within the 12 months forward,” he stated.

Seven Group Managing Director, Tv, Angus Ross, stated: “The most important exhibits and most dependable codecs on the earth are on Seven and 7plus. From our content material ‘backbone’ of Dawn, The Morning Present, The Chase Australia, 7NEWS, Residence and Away and Higher Properties and Gardens, to much-loved tentpoles equivalent to Farmer Desires A Spouse, Australian Idol, The Voice, My Kitchen Guidelines, The 1% Membership and Dancing With The Stars – plus newcomers for 2025 Stranded On Honeymoon Island and As soon as In A Lifetime – Seven has a strong and constant year-long schedule that can hold Australians related and entertained.

“With AFL, cricket, Supercars, horse racing and extra, we’re Australia’s residence of sport, delivering the most important and most engaged sport audiences throughout Seven and 7plus Sport all 12 months spherical. Our information and present affairs content material – led by 7NEWS, Dawn, 7NEWS Highlight, The Nightly and 7NEWS.com.au – retains all of Australia knowledgeable.”

Seven Group Managing Director, Digital, Gereurd Roberts, stated: “7plus goes from energy to energy with its deep, ever-growing library and unique content material. Subsequent 12 months it would develop into even stronger, with the remainder of the summer season of cricket and – from March – the 2025 AFL season, each obtainable to stream without cost for the primary time.

“We’re taking a ‘7plus First’ method to all of our new abroad programming together with Fits: LA, Doc, The Searching Occasion, Grosse Pointe Backyard Society, St Denis Medical, Ludwig and The Americas, and can drop one premium new sequence on 7plus each single month throughout 2025.”

Seven Nationwide Tv Gross sales Director, Katie Finney, stated: “Seven delivered once more in 2024 for viewers and shoppers, with the most effective content material, information and expertise improvements and the strongest connections to Australians.

“We’re enthusiastic about 2025, with an ideal leisure schedule, the most-watched information and present affairs applications, the most effective line up of sport – all dwell and free throughout Seven and 7plus – and the arrival of Phoenix. Our audiences are rising and types can join with them in additional methods than ever earlier than on Seven in 2025.”

Seven scored its highest-ever viewers share in a non-Olympics 12 months and was on high nationally in 32 of the 50 calendar 12 months weeks (together with the Easter interval however excluding the Paris Olympics).

This 12 months, Seven’s common complete TV viewers at evening (6.00pm to midnight) was 938,000 viewers. Between 6.00am and midnight, Seven elevated its viewers share in all folks and 25 to 54s.

7plus had a stellar 2024, rising its viewers by 32%. It was the market chief in VOD with a 41.7% share, whereas its BVOD (VOD and dwell streaming mixed) share was 38.8%, up from 37% in 2023.

With a month-to-month nationwide attain of 17 million folks throughout its broadcast and digital community, Seven delivered the most-watched program of 2024 – the AFL Grand Ultimate, which had a complete TV viewers of 4.06 million, the most important viewers for a Grand Ultimate since 2021, and a nationwide attain of 6.24 million – and was the house of the most-watched night information (7NEWS), breakfast program (Dawn, Australia’s favorite breakfast present for 21 years), morning present (The Morning Present, on high within the mornings for 17 years), native drama (Residence and Away) and way of life present (Higher Properties and Gardens).

Seven’s Take a look at cricket protection is up 15% thus far this summer season in contrast final 12 months to a mean complete TV viewers of 807,000. The Take a look at cricket has reached 947,000 folks solely on 7plus Sport.

Six of the highest 10 leisure sequence at 7.30pm have been on Seven and 5 of Seven’s key leisure exhibits elevated their audiences this 12 months: My Kitchen Guidelines, Australian Idol, Farmer Desires A Spouse, The Entrance Bar and the TV Week Logie Awards.

Essentially the most-watched multichannel in Australia this 12 months was 7mate and 7mate, 7two, 7flix and 7Bravo was the main multichannel group.

Supply: VOZ, Shares and platform audiences “when watched” calendar 12 months to this point to 26/12/24 and year-on-year excluding Summer season Olympics 27.7 – 11.8, 18-2400, Whole TV Nationwide. Con28 Audiences Ranks program and sequence averages (exclude finales in ranker and sequence highlights), BVOD solely progress and Share similar CYTD vary and 6am to 2400. Cricket audiences’ essential session solely evaluating three equal venue assessments year-on-year and day one in every of Boxing Day. Cricket attain: all check content material Seven and 7plus for the Checks season to this point.

* Dec 29- 31 suggestions into Week 1 of 2025.