Kim Kardashian isn’t any stranger to a headline-making magnificence second, however her newest tease has followers doing a double take. Taking to her Instagram Tales, the truth star and mogul posted a snap revealing what appears to be like to be a dramatic new hair color – daring, electrical blue.

Whereas Kim hasn’t confirmed if the transformation is everlasting, the glimpse was sufficient to spark hypothesis and pleasure throughout social media. Might this be her greatest hair change since platinum blonde? Both manner, the ultra-sleek cobalt shade is giving main major character power – and we’re right here for it.

© @kimkardashian

It’s unimaginable to not assume again to her sister Kylie Jenner’s iconic period of blue hair, a defining look that helped set the tone for magnificence experimentation within the mid-2010s. Now, virtually a decade later, it appears to be like like Kim could be taking the look into 2025 together with her personal spin. 

And she or he’s not alone. Summer time is historically the season for daring magnificence strikes, and dyeing your hair is usually the last word type of self-expression when the climate heats up. Whether or not it’s a wash of peachy pastel, shiny crimson, or full-throttle blue, we’re seeing extra folks make the leap with vibrant hues – particularly forward of festivals, holidays and sun-soaked selfies.

© Jon Kopaloff

These vibrant hues are rising in popularity. In response to Jo O’Neill, head of technical schooling for Toni & Man, “pastels are excellent for placing the perfect steadiness between up to date and custom. Pastels have a delicate, soothing high quality.” They usually’re surprisingly versatile too, adapting throughout textures and types. Movie star pastel lovers embrace Emily Ratajkowski and Megan Fox who’ve each dabbled within the fantasy-esque palette. 

© Getty Photographs

With filters and wigs at all times within the combine, followers are nonetheless speculating whether or not Kim’s transformation is actual or only a teaser for a marketing campaign or photoshoot. However realizing the SKIMS founder, even a fleeting look is sufficient to encourage thousands and thousands.

If she has gone full blue, it’s not only a hair swap – it’s an announcement. And if not? Effectively, she’s nonetheless managed to set the tone for summer time’s most surprising (and thrilling) development.

Both manner, with daring color again within the highlight, this summer time is shaping as much as be something however beige…